ABOUT IVERANDA
Iveranda is a South African lifestyle brand and marketplace established in 2025 through the Elevation Programme. What began as a job-creation initiative has grown into a collaborative creative platform where makers develop skills, create
handcrafted products and access real market opportunities under one unified brand.
The name comes from the Xhosa
word “Iverandi” – a veranda, a shared place to gather, connect, create and exchange ideas.
Iveranda was created to bridge the gap between skills development and sustainable economic opportunity.
Our growing collection includes textiles, leather goods, jewellery, beadwork, fashion, homeware, accessories and custom products.
Our newly launched store in Wellington brings the products, brand story and customer experience together in one dedicated retail space.
Our team combines creative makers, sewing and textile skills, leather crafting, beadwork and jewellery, product finishing, design and enterprise development support.
OUR VISION
To become a leading South African lifestyle brand and marketplace that empowers entrepreneurs and showcases locally crafted products to customers locally, nationally and ultimately globally.
OUR MISSION
To develop entrepreneurs through practical skills and creative opportunities, produce high-quality handcrafted products,
create sustainable income opportunities and build a collaborative marketplace that connects creators with customers.